Social media supervisor functions

Social media supervisor functions

In this post, you can ref key functions of Social media supervisor in details. Based on this function list, you can set up daily duties, weekly duties, monthly tasks/activities.

I. List of Social media supervisor duties:

       1.       Provide day-to-day management of accounts

       2.       Manage staff

       3.       Manage client relations

       4.       Create and execute successful media relations campaigns

       5.       Write, proof and edit a variety of PR materials

       6.       Lead new business research and proposal creation

       7.       Develop and lead strategic PR, Marketing and Social Media plans

       8.       Lead social media engagement for clients and agency

       9.       Determine strategic direction of accounts

    10.       Work independently and exercise discretion on important account and company matters

    11.       Train, motivate and lead staff

    12.       Work directly with Account Director/Vice President to determine innovative solutions to client issues

II. List of Social media supervisor qualifications

       1.       Bachelor’s degree

       2.       5-8 years in public relations, marketing and social media

       3.       1-2 years of leadership and/or account management experience

       4.       Technology and B2B experience highly preferred

       5.       Excellent written and verbal communication skills

       6.       Excellent media relations skills

       7.       Network of media contacts

       8.       Team-oriented

       9.       Advanced knowledge of Google Analytics, URL shorteners, web analytics, etc.